Adventure Travel Supply Chain: Complexities, Challenges & Preferences

Given the global environment of the tourism industry, it is ever more important for companies to collaborate within their supply chain and to find partners with similar values. In this new report, Adventure Travel Trade Association (ATTA) takes a deeper look at the adventure travel supply chain components, defines different types of adventure suppliers (also known as service providers), and investigates their preferences and challenges that they are currently facing.

Download this report to learn:

• How adventure travel companies can better understand the ecosystem in which they work
• The connection between buyers and suppliers, with a special focus on suppliers, to acknowledge and understand their differing preferences
• Recommendations to help the industry move forward to ensure traveler expectations are met